Insights 23–24

Creative

annual report
landing page

Year

2024

About

Designed for the William Davidson Institute at the University of Michigan, this 28-page annual report highlights the institute’s achievements and initiatives over the fiscal year. As the fourth and final edition in a multi-year series, the report maintained consistency in scope and structure while introducing a completely original visual direction to keep the storytelling fresh and engaging.

In addition to the print publication, I designed and implemented a companion online version featuring animated and interactive elements. The digital experience mirrored the print design while leveraging motion, interactivity, and responsive layouts to enhance accessibility and audience engagement.

This final report brought the series to a close with a cohesive and modern presentation, demonstrating an evolution in both design approach and digital storytelling while reinforcing the institute’s impact and mission.


Annual Report